MSM Corporation International (ASX:MSM) is a digital technology and entertainment company that (via its first product offering, Megastar Millionaire) is preparing to launch the first global, social mobile talent discovery competition platform.

Megastar Millionaire connects performers and fans in an innovative/interactive experience, designed to transform the emerging talent discovery sectors.

The business model is similar to ‘fantasy e-sports’ in that you ‘pay to play’. MSM will generate revenue by requiring entry fees for contestants (which can be paid by contestants or talent scout) as well as ways to “promote” their acts.

MSM will launch Megastar Millionare at the end of Q1, 2017.